Run more effective ad campaigns
Competitive research, campaign plann ing, and Google + Meta ad execution—all in one toolkit.
Try It Out
See the Advertising Toolkit in action
Enter your website URL to discover how your ads could look and explore competitor strategies.
Manage ads from start to finish with our Advertising Toolkit

Research
Get exclusive ad intelligence
- Uncover competitors' ad strategies, budgets, and top keywords.
- Analyze ad performance across Google Ads, Shopping, and Meta ads.
- Find insights across search, listings, display, video, and social.

Plan
Organize your PPC campaigns with ease
- Organize keywords at the campaign and ad group level.
- Set up single-keyword ad groups and auto-generate negatives to block irrelevant traffic.
- Get better relevance and lower CPCs.

Launch
Create and run ads with AI
- Make multiple ad test scenarios with AI-generated copy.
- Launch campaigns across Google and Meta.
- Edit campaigns, set goals, choose a bid strategy or adjust the budget.

Optimize
Control campaigns and reports
- Monitor Google and Meta campaigns from one centralized dashboard.
- Pause, resume, or modify campaigns, bids, and targeting settings.
- Develop shareable custom reports.
1 / 4
Semrush has been pivotal in helping me better understand the competitive landscape of my ad campaigns. I have been able to close the gaps between my organic and paid efforts thus distributing my budget and tactics in a comprehensive manner.

Andrea Cruz
Digital Marketing Manager, KoMarketing
I have used the PPC Keyword Tool to create ads for my clients. And those ads not only fit the client brief, but also have returned great results.

Ankitaa Gohan Dalmia
Founder & Digital Content Strategist, AnksImage
My favorite feature is the PPC analysis tool. It tells me what kind of PPC ads are being run by a specific domain. It is good to optimize my own PPC strategy!

Vashishtha Kapoor
CoFounder, affNext
Using Ads Launch Assistant made running ads for our small business easier than with any other platform. We got better results, and the AI suggestions sped up ad copy creation.

Quinton Evans
Director, White Lily Couture
Frequently Asked Questions
What is included in the Advertising Toolkit?
What is included in the Advertising Toolkit?
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Attract the right customers with more targeted ads
Surpass competitors and maximize ROI using AI-enhanced multi-platform ads with exclusive intel.